Famous When Dead Records is heading full throttle into the summer season, poised to light up dancefloors with their releases! The label, which was established in February 2025, now welcomes its founder, CASH ONLY, to its roster with a stellar new track, ‘Take It Down’ , featuring sublime vocalist Reigns.
This high-voltage fusion of deep house and Afro influences pulses with kinetic energy, driven by deep bass, euphoric synths and bold drops that command bodies to move. ‘Take It Down’ delivers a striking message of hope and resilience, inviting listeners to lay down their emotional armor and let love lead the way.
Known for blending house rhythms with Afro-infused grooves, CASH ONLY brings depth and purpose to every beat. As both label manager for DVINE Sounds and now the visionary behind Famous When Dead Records (a collaboration with enigmatic street artist Famous When Dead), he continues to push boundaries, fusing underground soundscapes with raw visual artistry. The label stands as a rebellion against the norm, and is a catalyst for sonic and visual innovators alike.
Adding even more dimension, rising star Reigns enters the equation with an awe-inspiring voice which drives emotion and connection. Her upcoming debut album Love Languages, set for release this summer, follows breakout singles ‘Take Your Power’ and ‘Collateral Damage’.
Famous When Dead Records merges underground music with visual art, and is dedicated to championing house music and its subgenres. The label has had a triumphant run since February, and it’s clear it will only go from strength to strength.
Stream ‘Take It Down’ below:
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